“How Do You Pronounce Your Name?” examines the complex relationship between language, identity, and cultural belonging. The work reflects the experience of navigating a name that is unfamiliar in a new cultural context, highlighting moments of mispronunciation, hesitation, and the subtle pressures of social adaptation.
Through visual elements and typographic composition, the poster invites viewers to consider how language shapes perception and interaction, and how a simple question about pronunciation can reveal broader issues of identity, recognition, and cultural negotiation. The piece encourages empathy and reflection on the personal and collective dimensions of naming in multicultural environments.
About the Artist
Yinxue Zou is a visual designer and artist whose work explores the intersections of identity, language, and cultural experience. She creates visually engaging pieces that combine narrative, typography, and collage to examine personal and social stories, often addressing themes of migration, communication, and cross-cultural interaction.
Yinxue’s work has been included in numerous exhibitions, both locally and internationally, and she frequently shares reflections on her creative process and the role of design in social discourse. Through her art, she seeks to connect personal experience with broader cultural dialogues, inviting audiences to consider questions of identity, belonging, and expression in contemporary society.
