WHAT MAKES A GREAT VIDEO EXPERIENCE?
Ever had a client ask, "Can you make me a viral video?” Alas, punching said client in the face would be wrong. Instead of dwelling on the transgression, address the fact that while video can be a real asset, it all starts with developing a sound content strategy. In this session we’ll take a closer look at how to treat video as a key player in a cast of well-rounded content characters.
NARRATIVE STORY ARCS, CONSISTENT CONTENT AND MEDIA PLANNING? OH, MY!
Join us for our very first co-meetup with the Phoenix Content Strategy crew as we discuss the hero's journey, narrative story arcs, and how it all works as the glue to a holistic content strategy.
Michael Duah, Video Content Strategist and interactive design grad student at ASU (and AIGA Arizona Brand Director!), along with Andrew Bagley, Director of Emerging Media and Strategy at Sitewire, will share their trade secrets in thevideo design and strategy space. Expect sound takeaways, a solid buzz, and more culture than you ever thought you could find in the arid Valley of the Sun.
Thank you to AIGA Arizona and Sitewire for sponsoring the event!
THIS EVENT IS FREE, BUT SEATING IS LIMITED SO RSVP TODAY!